If your materials have intricate details that require high image quality, or if you need to print a large run for a big customer base, offset printing might present the most benefits for your project. This traditional method of printing is most cost-efficient for long runs and offers a higher degree of quality as compared to the digital method. Also, although digital printing has the option for variable data, offset printing is the most flexible method in terms of its ability to print on a wide variety of materials.
Furthermore, if you have a project that needs high quality color printing, you might also want to look into this method. While digital printers produce colors using a four-color matching process, offset presses can print using the Pantone® Matching System to provide you with a more accurate color match.